June | 2015 | Social Media Facelift, LLC

Building relationships. As in real life, building relationships online is a part of social media (hence, the social part). It may seem intimidating to beginners, as they try to push selling without adding the social part to it. So how can you build a relationship online without acting like you are spamming?

Twitter is an amazing tool – like a real-life chat platform. Flashback to the AOL days where you sat behind your computer screen to talk to strangers (a/s/l anyone?). Through those chats, you were able to connect with people, talk and listen, and slowly build relationships. That is the main idea. We aren’t talking Tinder relationships, but business professional/working relationships.

Do not think that nobody wants to talk to you. Unless you have a profile that states you sell likes and followers, you should be fine. Invest time in your connections and follow like-minded people. Be authentic. Be real. Be approachable. Don’t just talk about yourself. You aren’t going to enter a party and shout that you have a special on your product, so why do it online?

There are so many things you can do to build a relationship! Be involved in Twitter chats – don’t be intimidated. You will learn more things than you could imagine while building connections.

Think of it as real life. Listen to others and they will do the same to you. Respond to others and connect. Be consistent and patient, but most importantly, don’t give up. You never know if your next tweet could be that connector in building the perfect relationship.

Why are relationships so important on social media? Having a group to support your personal or professional brand is like having a group of cheerleaders surrounding you. They all want you to succeed. Referrals and sales may follow, however your learning experiences from them are invaluable.

How do you build relationships online?

Social Media Facelift, LLC provides social media account setup & management, consulting & strategy, content creation, education & training, and insights & analysis for businesses, large or small. Social Media Facelift, LLC wants to take your business to the next level by integrating social media platforms, such as Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google +, YouTube, and more to help establish your business and connections.

Contact Social Media Facelift, LLC today for a social media consultation at (480) 231-5582 or socialmediafacelift@gmail.com.

Whether you are just getting started in social media or are continuously learning, there is one thing that I would suggest to anyone – get a mentor. No, mentors are not just for people in college or in an internship program. It is for anyone who would like someone to look up to in their career, similar to a role model.

In the social media world, things are constantly changing and many influencers have buckled down and learned through the changes. It wasn’t until I was involved in social media for a few years until I decided to reach out to an individual who had a place in social media marketing, speaking, and tech. It wasn’t that I was in the weeds or didn’t know what I was doing, it was because I wanted to improve myself and my career.

My mentor was available for questions, allowed me to watch what they were doing, showed support online, as well as offline, and tested me whether I was really doing what I loved. I learned more about myself, the love I have for social media, and the in’s and out’s of the job. Now, I would never consider myself an expert, guru, pro, or any other cliche term, however I am more educated and prepared than I ever was years ago.

The importance of mentorship and learning is critical in an ever-changing career. One day you could be focusing on analytics and algorithm changes, while the next you are discovering new tactics for paid ads. You are constantly learning. If you do not like reading blogs, news, and doing research, this may not be the correct career for you. Don’t be afraid to reach out to another to ask questions.

Recently, I was approached to mentor a couple of college students. I was more than excited to take on the opportunity. If I had the chance to have a mentor in college, the opportunities would be endless. I feel like I am paying it forward and helping those that I could be learning from one day. Sometimes creating a team creates opportunity, embraces learning, and allows for creativity.
Don’t be afraid to keep on learning. Make it a goal to learn something new everyday, reach out for help if you need it, and pay it forward and help others.

What perks stand out the most for having a social media mentorship?

Contact Social Media Facelift, LLC today for a social media consultation at (480) 231-5582 or socialmediafacelift@gmail.com.

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